Florida Specialties Launches New Web Site Featuring Introduction of Blue Ribbon Beans
05/13/2010
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Immokalee, Fla. – Florida Specialties has launched an upgraded and updated website prominently featuring the company’s newest product introduction, Blue Ribbon Beans.
According to owner and company president Myles Strohl, the website was redesigned to provide a more interactive way to communicate with customers and to provide comprehensive information on all of the company’s news and product offerings. “We launched the new website to coincide with the introduction of our new Blue Ribbon line of produce,” said Strohl, “and to demonstrate the company’s commitment to providing products that meet the needs of today’s healthy minded and well informed customers who want complete information on the products they buy.”
Enhanced features of the new site include a video presentation which showcases Florida Specialties’ recently completed state-of-the-art OU Kosher-certified plant where the company processes and bags their garden grown beans under the Blue Ribbon brand. The new website also features comprehensive information on the company’s other product offerings and sections for the latest company news and customer communications.
Strohl says that the website will be continually updated and enhanced with additional customer service features, such as a planned addition to the site which will allow wholesale and commercial buyers to view live activity of orders being processed at the Blue Ribbon plant through a password-protected private log-in.
About Florida Specialties
Florida Specialties is a grower, packer and shipper of high-quality produce located in Immokalee, Florida. Founded in 1986, the company was purchased in September 2009 by Myles Strohl, who has expanded operations with the creation of a new product label, Blue Ribbon Beans, available in convenient ready-to-microwave packaging. For more information, call 800-400-9570 or visit www.floridaspecialties.com.
Media contact: Laura Johnston, 239.253.6902, e-mail: laura {at} lvjmarketing.com.